Kingsland Wines and Spirits
When there's a story to tell, Rumpus guarantee to get it out there to your target market. So, when the team heard about the launch of Kingsland Wines and Spirits' 300g lightweight wine bottle, it was all hands on deck.
Rumpus created a fact-filled press release, accompanied by eye catching pictures to depict the lower weight of the bottle.
Liaising with the key trade press journalists relevant to the sector, Rumpus secured 23 pieces of news coverage for the new bottle launch. The story also led to the publication of three business profiles within the North West business press.