Romanian Winegrowers - Wine Gang Show
Rumpus worked with the Romanian Winegrowers to reposition Romanian wine in the UK. Rumpus created an integrated campaign to encourage the UK trade to re-evaluate Romanian wines - using the 'Taste a New Romania' campaign and leading the 'Romanian Heroes' project.
The awareness project resulted in new listings in UK supermarkets for the Romanian Winegrowers and Rumpus gaining runner up position for the Best Trade Campaign, awarded by the Drinks Business trade magazine.