The Co-operative Press Tasting - May 2011

Rumpus was appointed to organise and host The Co-operative Spring Press Tasting at the Institute of Contemporary Arts in May 2011. Working alongside The Co-operative’s buying and marketing teams, Rumpus coordinated the collation of 62 wines from producers around the world and handled the design, production and distribution of a ‘Save the date’ email, hard-copy invitation and a detailed 30-page tasting brochure. Rumpus was also tasked with securing the attendance of key trade and consumer wine journalists, bloggers and educators.

The event was a great success, attracting wine writers from across the trade, including journalists from the Daily Mail, The Independent and The Sunday Times. The tasting led to widespread coverage across national and regional consumer press, as well as articles in key trade publications.